Real estate Customer Relationship Management (CRM) systems help agents manage and grow their business faster and better. They are a central database filled with client information, marketing plans, daily tasks, and more. Today, real estate CRMs are the foundation of growing, thriving real estate businesses.
Because this tool is an integral part of growing your business, it’s important to pick the real estate CRM that’s right for you. After all, the best CRM is the one you’ll use!
To help you avoid analysis paralysis, we’ve created a list of the top real estate CRM tools to help you generate more sales and accelerate your business this year.
Top Producer
This CRM has been around since the beginning of desktop CRMs and remains the most used CRM on the market. Its lead generation tool, Market Snapshot, positions agents as the local experts in their market. The most attractive feature of Top Producer is they’re constantly evolving. If other CRMs add useful features – Top Producer adds them too.
Contactually
Inexpensive and user-friendly, Contactually organizes your contacts into groups with their “bucket” system. This CRM integrates well with Google products and requires little effort to set up. People love it because it’s easy to use and works well with mobile devices.
Seize the Market
This full-service CRM has an integrated dialer for faster responses and follow-up. Its powerful front-end website captures leads, and the back-end has a complete marketing system for customized drip campaigns. Seize the Market converts leads into clients and contains an integrated transaction and contract management system.
Wise Agent
Wise Agent is popular with users thanks to their responsive customer service and easy-to-use platform. This real estate CRM is inexpensive and an easy choice for real estate teams because it allows several users to work on the same account.
Team Leads
This may be the most powerful real estate CRM available, and the price tag confirms it. You’ll typically pay around $1,000 per month for a powerful front-end website platform that drives leads by climbing the ladder on local search engines. Team Leads allows you to have multiple team users and drip campaigns with follow-up features.
Referral Maker
This robust real estate CRM keeps you organized by tracking your clients and allowing you to segment them into groups. The Priority Action Center (PAC) gives you a daily list of who to call with script ideas of what to say. These hints help you start a dialogue and keep it going. Referral Maker’s professional marketing system helps you build flyers and email campaigns, track pop-bys, maintain consistent contact with clients, and much more.
Get organized and take your business to the next level with a professional real estate CRM. When your client information and marketing plan are on one easy-to-use platform, you’ll generate more leads and experience growth faster than ever before.
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